Have you heard about search engine-optimized websites? These are sites whose contents rank on ideal spots in Google search results.
You need to produce high quality and relevant content to rank high in Google search engine result pages (SERPs).
Generate contents valued by Googlebot…
For higher SERPs ranking, publish content that is appreciated by the web crawler of Google.
To work on the SEO optimization of your website, you can hire an SEO expert or make use of the best SEO tools available online.
Most likely, SEO experts would also utilize the SEO tools available to work on the task. Why not get these tools and be the one to learn them, right?
There are several benefits from an SEO-optimized website:
Drive more organic traffic to your website
Generate more leads
Edge from your competitors
Increase product / brand awareness
website optimization for mobile users
There are three types of SEO – the on-page, off-page, and the technical SEO. The on-page SEO means enhancing your website like adding internal links, using cost-effective keywords, tacking broken links, etc.
The off-page SEO happens when you aim to prove authority by citing other platforms like social media or doing backlinks to other sites.
When you tweak your website for a better search engine impression like enhancing your page speed, that’s Technical SEO. It is one way to make it work with algorithms that dictate your site’s Google SERPs.
To ensure optimal visibility of your website content in Google search results, it is crucial to utilize top-notch SEO tools.
Most websites with excellent page rankings have the best SEO tools that aid them in targeting keywords. In choosing yours, it is important to consider:
SEO Goals
Type of Website
Level of Experience
Budget
1. Yoast SEO – Premium
Over 13 million people across the globe are happily using the Yoast SEO – the #1 plugin in achieving seo-optimized website contents.
Yoast SEO gives users access to a lot of tools that can increase the Google visibility of their contents. It also prevents 404 errors which can greatly affect visitor retention.
Dead links not only result in the loss of traffic but also diminish the likelihood of engaging site visitors with your website.
create SEO-friendly content
set up solid internal linking structure
prevent visitors from ending up on dead links
automatic structuring of data for higher Google ranking
24/7 Premium Support
This SEO tool easily integrates with several other platforms and tools such as Semrush, Elementor, Wincher, and WordProof.
The Yoast SEO also recognizes over 20 languages for site reability and analysis.
Create visually-attractive posts…
See how your post will look like before clicking “Publish” with Yoast SEO’s Google and social media previes.
The Yoast SEO comes with a free version but we highly recommend you to get a premium plan. The free version’s basic features may not get you to the goal.
| Features | Free Version | Premium |
| Access to All SEO Training Courses | X | Yes |
| Features that will save you time | X | Yes |
| Premium Readability Analysis | X | Yes |
| Internal Linking | X | Yes |
| Automatic Page Redirect | X | Yes |
| 24/7 Available Support Team | X | Yes |
| Keywords | only 1 | plurals and other word forms allowed |
| Inactive Page Monitoring | X | Yes |
| Automatic Addition of Structured Data | Yes | Yes |
A lot of users availed the Yoast SEO Premium but you have another excellent choice which you may consider – the Plugin Subscription. Both offers come with advanced features.
Yoast SEO Premium Plugin
equipped with the newest features & tools
site-optimization
prohibits dead links on site
provides previews for Facebook and Twitter sharing
provides content quality and link suggestions
allows users of full access to Yoast SEO academy
$99 USD / year
Plugin Subscription
5 powerful Yoast plugins
access to all online SEO training services from beginner to advanced developed by world-class experts on SEO
includes access on ready-to-use templates for SEO strategy
get full year updates
21/7 support
annual billing & huge savings under this bundle
$229 USD / year
2. Semrush
Semrush is most popular as an excellent tool in determining popular keywords searched in Google.
Aactually, it is more than just for hitting keywords. It is an all-in-one platform.
search engine optimization
content marketing
advertising
social media marketing
agency streamlines
Semrush offers complete and easy SEO tools and workflow. It has gained the trust of over 10 million marketing professionals and 30% of the Fortune 500 companies.
“Semrush is like a keyword research tool, Google Trends, Moz, Hootsuite and SimilarWeb in one.”
Performance Marketing Specialist,
Banco del Sol
With Semrush, you can detect millions of national and local keywords and make analysis on the backlink profile of any domain.
Also, you can run technical SEO audits and easily track the post performance on Google SERPs.
access to over 24 billion keywords for 130 countries
run in-depth website audit based on 130+ checks
track and analyze competitor website
suggestions to improve content
create and monitor PPC campaigns
Semrush also allows users to draft, schedule, and post content on social media and make and schedule branded reports.
PRO
For newbies and small teams
$119.95
monthly
SEO, social, and PPC tools:
Competitor analysis, keyword research, website audit, advertising and social media tools, and more…
GURU
For agencies and mid-size businesses
$229.95 monthly
All Pro features plus:
Content Marketing Toolkit, historical data, multi-location and device tracking, Looker Studio integration, and more…
BUSINESS
For large agencies and enterprises
$449.95 monthly
All Guru features plus:
Share of Voice, extended limits, API access, PLA analytics, free migration from third-party tools, and more…
3. Ahrefs
Ahrefs, pronounced as “h-refs”, is a popular name among the SEO tools for site audits. This tool allows users to take an in-depth checking of a website’s SEO health.
This popular SEO tool allows users to easily detect poor speed that could affect your SEO rankings. It also spots duplicate contents.
find keywords your customers are searching for
analyze your competitors’ website
audit & optimize your website
discover content ideads & link opportunities
discover content ideas & link opportunities
Ahrefs is an all-in-one toolset — Site Explorer, Site Audit, Keywords Explorer, Content Explorer, and Rank Tracker.
Site Explorer
Site Audit
Keywords Explorer
Content Explorer
Level of Experience
AhrefsBot runs its own search engine…
It allows the delivery of cutting-edge infrastructure to support the services and boost web crawling speed and breadth.
Ahrefs offers a free version but it has very limited access to Site Explorer and Site Audit. This version may not be the one that will help you achieve your SEO goal.
Meanwhile, the all-in-one SEO toolset has affordable packages with the best features. Here are their starting prices:
LITE
Essential data for small businesses and hobby projects.
$99
/ month
What’s included?
Unlimited Verified Ownership
5 Unverified Ownership
2,500 max rows per report
500,000 export rows per month
Unlimited Reports
750 Tracked Keywords
100,000 Crawl Credits per month
25,000 max pages per project
5 Keywords Lists
STANDARD
Perfect for freelance SEOs and marketing consultants.
$199
/ month
What’s included?
Unlimited Verified Ownership
20 Unverified Ownership
30,000 max rows per report
1.5 M export rows per month
Unlimited Reports
2,000 Tracked Keywords
500,000 Crawl Credits per month
50,000 max pages per project
50 Keywords Lists
ADVANCED
More tools and data for lean in-house marketing teams.
$399
/ month
What’s included?
Unlimited Verified Ownership
50 Unverified Ownership
75,000 max rows per report
4 M export rows per month
Unlimited Reports
5,000 Tracked Keywords
1.5 M Crawl Credits per month
250,000 max pages per project
100 Keywords Lists
ENTERPRISE
Ideal for agencies and enterprises.
$999
/ month
What’s included?
Unlimited Verified Ownership
100 Unverified Ownership
150,000 max rows per report
10 M export rows per month
Unlimited Reports
10,000 Tracked Keywords
5 M Crawl Credits per month
5 M max pages per project
250 Keywords Lists
4. Screaming Frog SEO Spider
Screaming Frog SEO Spider has been one of the top website crawlers for Windows, macOS and Linux for decades now.
This outstanding website crawler improves onsite SEO through conducting comprehensive SEO audits.
Find Broken Links
Audit Redirects
Analyse Page Titles & Meta Data
Extract Data with XPath
Review Robots & Directives
Generate XML Sitemaps
The Screaming Frog SEO Spider also crawls Javascript-rich websites like Angular, React, and Vue by rendering web pages.
The Screaming Frog SEO Spider comes with a free version but it is only limited to 500 crawls. Furthermore, it is deficient in various advantageous features.
5. KWFinder
KWFinder is popular for helping users to find easy-to-rank keywords with high search volumes.
This SEO tool takes pride in providing exact search volumes and accurate keyword difficulty data.
check the keywords your competitors rank for
get search volumes with historical data
local keyword research and SERP analysis
filter keywords that are not profitable
Google suggest keyword source
With KWFinder, you can find hidden long tail keywords and import keywords in bulk. It also organizes keywords with keyword lists.
Get rid of unprofitable keywords…
KWFinder filters the keywords that are not profitable, a helpful guide on what to avoid.
KWFinder offers a 10-day free trial and a 48-hour money back guarantee. Mangools offers three (3) exceptional plans bundled with top-notch features.
Mangools Basic
$49 / month
Mangools Premium
$69 / month
Mangools Agency
$129 / month
6. SpyFu
Do you want to boost not only your SEO but also your PPCS profits? SpyFu can be the name of the game!
It is search analytic suite that also offers a PPC analyzer and a competitive intel to get you ahead of your competitors.
Packed with top-notch SEO tool functions…
Competitor Analysis
Backlinks Builder
Keyword Research
Rank Tracking
SERP Analysis
Compare Domains
With SpyFu, you get to search for a domain and discover all places where it shows up on Google, every keyword it bought on Google Ads, every organic tank, and every ad variation.
Furthermore, you get leads and you can connect with these domains, too.
With SpyFu’s SEO tool, you get to…
get the most compelling insights from a domain
discover the types of pages link to your competitor’s site
avoid their site flaws as per Google updates
utilize tools to boost your reseasrch
SpyFu allows an unlimited access to all the data you want regardless of the plan you choose.
BASIC
$39 / month
PROFESSIONAL
$79 / month
TEAM
$299 / month
The other top-notch SEO tools that can help boost your website and your site content’s visibility on Google SERPs include Majestic, BuzzSumo, Kissmetrics, and Serpstat.
Are you still not sure which tools you need for your website?
Our team of experts is ready to help you assess your website and figure out the tools and plugins you need to bring your visions toe reality. You may grab our consultancy service offer.